The solution?
For many people the solution would be to make a list of all the key elements in their business plan. But lists are linear and the Mind doesn't think in a linear fashion. The Mind thinks in terms of associations, hierarchy, image, color, form, and pattern. So to organize your ideas and generate new ideas, a Map is much more effective than a list. In fact, at the back of your Mind, you probably already have a vaguely defined map of your online business. A Mind Map is simply a way of putting that structure down on paper.
Mind Mapping, also known as 'Radiant Thinking', is a technique that was developed in the 1970's by Tony Buzan. A Mind Map consists of a central word or concept, with 5 to 10 main ideas radiating out from that central concept.
Here's an example of a Mind Map for an Internet Business.
At the center of a blank page are the words 'My Internet Business Plan', circled. Radiating out from those central words are seven key ideas, or Basic Organizing Ideas (BOIs): Search Engine Listings, Ezine Ads, Newsletter, Link Exchange, Writing Ezine Articles, Website, Affiliate Programs. Each of these BOIs is connected to the central circle by outward-pointing arrows, like the branches of a tree.
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